Dallas, TX (11/25/13) Lone Star, internationally recognized in business and technology decision support, modeling, and simulation, and a provider of advisory services addressing highly complex client issues has seen continued strong growth due to its achieving its goal of diversifying its customer base by a factor of four.
The addition of a wider base of customers has been the result of Lone Star’s powerful decision analysis solutions. Lone Star software enabled solutions are driven by TruNavigator™, Lone Star’s decision analysis engine, and unique tools like TruPredict™, a best-in-class competitive Price to Win analysis platform. This combination has resulted in Lone Star delivering more than 50% year-over-year revenue increases.
“We are especially excited with the confidence our new and existing customers have shown for our offerings,” said Steve Roemerman, Lone Star CEO. “Because clients trust us and have found that we address some of their most complex and difficult issues, we are seeing many opportunities for growth with our existing and new clients who see the substantial improvements others have made,” Roemerman noted.
“TruNav is a 4th generation Decision Analysis modeling environment that generates simulations providing a true understanding of the range of potential outcomes for any decision, regardless of size or complexity,” said Mathew Bowers, Vice President of Corporate Development. “Clients can easily visualize and understand potential outcomes due to the intuitive graphical outputs and they can run real-time “what if” scenarios to generate a level of understanding not previously capable with other tools. This capability is why customers have the confidence in the solutions we provide,” Bowers noted.
TruNavigator™ is designed to deliver understanding, not just numbers. It provides several different ways to visualize the results of a model built using Lone Star tools. Understanding, from visualization, sensitivity analysis and other feature of our modeling environment is critical to delivering the right answers to highly complex problems and issues.